For a small business to stand out from its competitors, these 3 pillars are considered IMPORTANT. They are email marketing, social media and content marketing. Though note that even though this is important, there are still some issues that you must try to avoid. Here’s a list of things that can irritate your audience and…
Long before you ever make your video you are probably wondering how to judge your success. The most important thing to remember is what is the purpose of your video. Each metric listed below will be useful to determine your success but only the true purpose of the video can really determine how successful…
Marketing was once a skill you needed to go and sit in a class for, well you still need to but with the rise of the social media it has become more of a conversation between the merchant and the buyer. A gap that before needed a professional to bridge now has been covered with…
As entrepreneurs and freelancers, we understand we have to spend money on our businesses to become successful and achieve our income goals. We invest time—often plenty of it—and we normally have to invest some funds in order to upgrade equipment and buy supplies. But some less obvious investments also can help us succeed. They may,…
With the easy creating (and destroying) credibility on the internet, the entire process of online reputation management has grown to be a lot more important than ever before. The concept of online reputation management doesn’t have to be scary or complicated. Online reputation management is really a few managing the references for your brand, particularly…
You’re a pretty confident that you’ve got all the bases covered. You have a stellar product, you have good customer service and you’ve had a web presence for years. It all looks good at a quick glance, but when was the last time you visited your website? And have you only visited using that old…
Like many small business owners, you may believe your business cannot benefit from having a website or that a website is not within your budget. Or maybe you think because you don’t use a computer, neither do your potential customers. These are misconceptions. These 8 reasons show why your company NEEDS a PROFESSIONAL WEBSITE, no…
From little research we carried out, most CEOs, small business owners or new webmasters don’t easily understand why they need an SEO friendly website and why make the effort to make your website friendlier to search engines. Well, the reasons are a lot but here are 6 important ones you need to know: 1. It…
